Justin Shaheen, owner of Pilgrim Coffeehouse was the second brave soul to test mobile ordering with Joe. Being both a new business in the north end and situated near a bus stop, getting the word out to on-the-go foot traffic that may skip coffee in favor of catching the bus is a priority. Justin is a pretty humble guy, so let us toot his horn a little – his shop is a true hidden gem in the north end. Justin sources an eclectic selection of beans from Ethiopia and Myanmar just to name a couple and it is delicious.
To get the word out, Joe launched a 3 day long targeted ad campaign and utilized Joe to bring more traffic to his shop. We’ve already received great feedback from Justin and have prioritized his feedback for updates to the consumer app that will be shipping in the coming weeks.